The
digital media is gradually changing the way consumers search, evaluate, select
and buy products and services. Website works as the digital representative of
an organization and supports the business to get maximum market exposure. Thus,
website designing is one of the most crucial aspects to consider when you are
going to build your online empire. Along with a visually appealing look and
feel, the site should be user-friendly so that any visitor can browse through
your site easily to find what they are looking for. Web design is just like
product design today; a designer have to think from every possible angle to
make the site more appealing, user-friendly, informative and yet crispy and
interesting.
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Equal Browsing Experience for All: One
of the most important things to keep in mind while designing a site is to make
sure that all users should have an equal experience, irrespective of whether
they are browsing the site on a smartphone, tablet or laptop. This means, the
site’s appearance and visual structure should suit the screen resolution of
every device that the user might use. Whether it’s the text content or image,
everything should be precisely visible and functions the same way it functions
in a desktop. Along with device, the site should be browser friendly too as the
user might use Google Chrome, Internet Explorer or Mozilla Firefox to view the
site.
Go for Simple Coding: While doing the
coding for your site, always consider which layout is ideal for design and
which are not. Use simple mechanisms for core elements such as navigation and
menu options, using HTML5 guidelines and doctype, and use a simple overall core
layout. Also, avoid complex divs, fancy JavaScript and Flash elements as these
sometime complicate site adjustment on the whole.
Key Breakpoints to Pay Attention at:
Screen resolution is an assortment of breakpoints; but there are some major
breakpoints that you must consider while developing a website. These are:
·
<480px : It is applied to smartphones with
smaller screen size.
·
<768px : This breakpoint is ideal for
smartphones with large screen size and for small tablets.
·
>768px : For large tablet and desktop
screens, this size is most ideal.
·
<320px : This is most adept for older small,
low resolution phones.
·
>1024px : For desktops with wide-screen, this
is the best breakpoint.
Compress the Site Elements: Keep the
file size small by using programs like GZIP for easier transmission across
networks. This compresses the file size so that the website can be easily
loaded on devices with varying or low-bandwidth. Remove any unnecessary white
space and line breaks on the page to speed up things further. This also helps
reduce the file size and keep things flowing more smoothly.
Flexible Images: Make the images
flexible by using adaptative sizing and resizing their width. While sizing the
images, keep the mobile users in mind; decent load speed is achieved through a
good image resizing. Using variable breakpoints and storing multiple image
sizes in your data for different screen resolution is a good way to make your
images appealing on different devices. However, this creates hassle in terms of
bandwidth, as you cannot guarantee that people will only browse through your
site with high bandwidth on their device.
Even
after putting your best effort, you might find that some of the site features
aren’t working well. Thus, it is very important to test the site in different
devices (as many as possible) before finally making it live.
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